Logo and stationery design
Project Overview:
This portfolio project highlights the design process of a captivating logo for Attico Lounge Bar, an elegant and upscale rooftop establishment. The logo design seamlessly fuses an iconic portrayal of a cocktail glass, featuring a distinctive shape at its core reminiscent of an olive in a martini. The accompanying text is characterized by its elongated and slender appearance, symbolizing elevation, in alignment with the Italian word “attico,” meaning attic or rooftop. Furthermore, the project encompasses the creation of promotional content for social media, a menu, and a happy hour poster, ensuring a unified visual identity for Attico Lounge Bar.
Outcome:
The branding project has successfully established Attico Lounge Bar as an upscale destination for those seeking a rooftop experience. The logo and promotional materials create a consistent and inviting visual identity.
Techniques Used:
- Logo design
- Typography selection
- Icon creation
- Promotional material design
- Visual branding consistency